Opinion Leaders' Role in Innovation Diffusion v1.0.0

Peter Van Eck

Opinion Leaders' Role in Innovation Diffusion (version 1.0.0)

Submitted by: Peter Van Eck Software Framework: NetLogo Programming Language: Logo

This model is used to investigate the role of opinion leader. More specifically: the influence of ‘innovative behavior’, ‘weigth of normative influence’, ‘better product judgment’, ‘number of opinion leaders’ and ‘reach of mass media’ on the adoption process of (information about) a product (speed and percentage)

Cite this Model

Peter Van Eck (2013, April 27). “Opinion Leaders’ Role in Innovation Diffusion” (Version 1.0.0). CoMSES Computational Model Library. Retrieved from: https://www.comses.net/codebases/2262/releases/1.0.0/

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Contributors

Peter Van Eck

DOI

No assigned DOI

Model Version

1.0.0

License

GPL-2.0

Operating System

Operating System Independent

Programming Language

Logo

Dependencies

{'programming_language': {'name': 'logo (variant)', 'version': '4.0.4 (4.1'}}

Publish Date

Wednesday, March 10, 2010

Last Updated

Saturday, April 27, 2013

Downloads 859

Peer Review

Unreviewed

Model Versions

Version	Submitter	First published	Last modified	Status
1.0.0	Peter Van Eck	Wed Mar 10 10:33:26 2010	Sat Apr 27 20:18:40 2013	Published

Computational Model Library

Opinion Leaders' Role in Innovation Diffusion (version 1.0.0)

Cite this Model

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