This model is developed as a theoretical agent-based model to study the general phenomena of network-based targeting strategies on eco-innovation adoption and diffusion through inter-firm networks.
Ramkumar, S., Mueller, M., Pyka, A., Squazzoni, F., 2022. Diffusion of eco-innovation through inter-firm network targeting: An agent-based model. Journal of Cleaner Production 335, 130298. https://doi.org/10.1016/j.jclepro.2021.130298
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