Agent Based Modelling of energy consumer’s awareness diffusion. Role of smart metering in energy consumption. Social norm as limiting factor against rebound effects. Role of behavioral changes in energy efficiency.
Agent-based modelling of sustainable residential electricity consumer behaviour
consumer market forecasting, diffusion
simulation consumer behavior by MABS
My main interests are system dynamics and multi agent simulation used for support of business and marketing decisions (e.g. modeling of consumer markets) and in business education (e.g. development of open source business simulators). Amongst my other interests are applied marketing research, relationships between academia and industry, financial literacy, mind and concept mapping.
My PHD project focuses on understanding factors influencing individual sustainable consumption behaviour and how these factors could promote a sustainability transition.
Modeling and simulation of future impacts of information and communication technologies on environmental sustainability using agent based modeling and system dynamics
My dissertation research at the Johnson-Shoyama Graduate School of Public Policy focuses on food safety and consumer choices, using agent-based models as a novel method for investigating this policy space.
I have been studying (1) applied discrete choice modelling, (2) consumer choices of seafood, (3) international seafood trade, (4) marine habitat and fishery management, (5) China’s international relation, (6) environment and health, and (7) experimental auctions.
I’m starting to learn ABM and hope to apply the method into my research.
Current main research interests are concerned on diffusion of ICT among social actors of territorial systems: citizens(individuals and households), enterprises and governmental bodies. Most used methodological tools are , so far, multivariate statistics and Social Network Analysis.
I’d like to apply an ABM approach in the context of my PhD research project, aimed to observe the different modes of collaboration among universities and enterprises and tehir different effectiveness in terms of creation and spread of new knowledge.