Opinion Dynamics, Climate Change, Economics, Behavioral Decision Making
Agent Based Modelling of energy consumer’s awareness diffusion. Role of smart metering in energy consumption. Social norm as limiting factor against rebound effects. Role of behavioral changes in energy efficiency.
An ambitious and driven individual with knowledge and project experience in computer networks and security (BEng (Hons)), along with a masters degree at a top 10 UK university in the domain of IT, management and organizational change with a distinction, and is currently working as a Ph.D. Research fellow in Denmark.
Current Ph.D. Project - Work Improvisation, looking into more flexible and plastic management through cognition.
Recruitment & Selection
publons.com/researcher/2900535/juan-moises-de-la-serna | orcid.org/0000-0002-8401-8018 |PhD in Psychology US.es and Master in Neuroscience and Behavioral Biology UPO.es |Part Time Online Adjunct Faculty UNIR.net |The most read author in Spain in 2020|Expert in Quality Agency for Higher Education of Latvia AIKA.LV |Nowadays, my research focuses on Potential Factors Influencing COVID-19 and Short- & Long-Term Psychological and Neurological complications after SARS-CoV-2 infection in humans
Social change with COVID-19
I am Professor in Computational Resilience Economics at the University of Twente (the Netherlands), which I joined in 2010. In September 2017 I also joined University of Technology Sydney (Australia) as Professor of Computational Economic Modeling working with spatial simulation models to study socioeconomic impacts of disasters and emergence of resilience across scales. I was honored to be elected as a Member of the De Jonge Akademie of the Royal Dutch Academy of Sciences (DJA/ KNAW in 2016) and of Social Sciences Council (SWR/KNAW in 2017). From 2009 to 2015 I have been working part-time as an economist at Deltares – the leading Dutch knowledge institute in the field of water management – specializing in economics of climate change, with focus on floods and droughts management.
I am interested in the feedbacks between policies and aggregated outcomes of individual decisions in the context of spatial and environmental policy-making. The issue of social interactions and information diffusion through networks to affect economic behavior is highly relevant here. My research line focuses on exploring how behavioral changes at micro level may lead to critical transitions (tipping points/regime shifts) on macro level in complex adaptive human-environment systems in application to climate change economics. I use agent-based modelling (ABM) combined with social science methods of behavioral data collection on individual decisions and social networks. This research line has been distinguished by the NWO VENI and ERC Starting grants and the Early Career Excellence award of the International Environmental Modeling Society (iEMSs). In 2018 I was invited to serve as the Associate Editor of the Environmental Modelling & Software journal, where I have been a regular Member of the Editorial Board since 2013.
With my research, I aim to improve scientific understanding of the role interactions among cognitive, behavioral, social, and demographic processes play in human adaptation to social-ecological change. Currently, I hold a Postdoctoral Research Fellow position at University of Michigan’s School for Environment and Sustainability and an Instructor position at Portland State University’s Systems Science Program. I have a Ph.D. in Systems Science (2018) from Portland State University, and an M.A. in Economics (2007) and a B.S. in Management (1999) from Boston University.
Cognitive Social Science, Social-Ecological Systems, Multi-Agent Modeling, Complex Adaptive Systems
Water scarcity generated by climate change and mismanagement, affects individual at microlevel and the society and the system at a more general level. The research focuses on irrigation system and their robustness and adaptation capacity to uncertainty. In particular it investigates the evolution of farmers interactions and the effectiveness of policies by means of dynamic game theory and incorporate the results into an Agent Based Model to explore farmers emergent behaviors and the role of an agency in defining policies. Early knowledge of individual decision makers could help the agency to design more acceptable solutions.
I am a Professor in the School of Sustainability and the Director of the Center for Behavior, Institutions and the Environment. I want to understand how people solve collective problems at different levels of scale, especially those problems related to sustainability of our environment. Our society experience unprecedented challenged to sustain common resource for future generations at a scale we have never experienced before. What makes groups cooperate? What is the role of information? How does the ecological context affect the social fabric? How do they deal with a changing environment? How can we use these insight to address global challenges? To do this research I combine behavioral experiments, agent-based modeling and case study analysis.
I’m a trained philosopher, but, besides conceptual problems, I care for conclusions based on systematic observations and I also care for the applicability of those conclusions. One might say that I wish I were a behavioral economist, or maybe an ethologist/behavioral ecologist.