Computational Model Library

Studies on word-of-mouth identify two behaviors leading to transmission of information between individuals: proactive transmission of information, and information seeking. Individuals who are aware might be curious of it and start seeking for information; they might find around them the expertise held by another individual. Field studies indicate individuals do not adopt an innovation if they don’t hold the corresponding expertise. This model describes this information seeking behavior, and enables the exploration of the dynamics which emerges out of it.

Diffusion of Innovations on Social Networks

Hang Xiong | Published Sat Apr 16 19:29:11 2016

This is model that simulates how multiple kinds of peer effects shape the diffusion of innovations through different types of social relationships.

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